* Do we have to pay for each domain we want certified to send email?

The answer is a resounding NO!  Your BUSINESS will be certified – just as your business is the iCop member.  You may list every domain that carries your company name as long as they are hosted on the iCop Hosting server and use your own IP number.  It's a one-time application fee for ALL of them (including future new domains) (usually just the fee of $10 a month as a publisher) covers them ALL for certification.

The exception to hosting is if you control your own email server.  In that case, you won't need to host with us, and we CAN get you certified.

* What if an iCop member has many email lists (resulting from a variety of offers for which visitors subscribed) handled through different autoresponder services with different IP addresses?

That email cannot be certified unless the autoresponder service controls its own server - or is an iCop member and becomes certified – or is already certified elsewhere.  This doesn't mean you can't become certified for other email you send.

* Will the service just be concerned with the return email address, the “from” email address or the SMTP server?

The SMTP server IP address.  Again, this is why you'll need to set your email client outgoing (SMTP) email setting to yourdomain.com.  It will then go to the email server on iCop Hosting and show THAT as the sender in the headers.  That's the IP number that is certified and connected to your domain IP.

* What is the definition for “Publisher” in the certification categories?

You qualify for the Publisher category if MOST of the email you send to advertise is in the form of a newsletter or ezine.  If you publish an ezine AND send solo ads, it's okay as long as the solo list comes from your ezine subscribers list.

* What is the definition for “Bulk Emailer” in the certification categories?

This is for those who have opt-in lists, but only send out offers or straight advertising.  This also presumes the subscribers either verify the subscription or are sent a confirmation email.

* How can a bulk email sender ever comply with verified opt-in policies?  I can understand how they can comply with the Can-Spam Act but that isn't sufficient.

Even bulk email senders have to acquire their lists someplace.  Simply be sure the lists are acquired using a verified opt-in process.

* Are co-registration leads and purchased leads out and/or unacceptable?

We appreciate you may wish to use these leads without re-verification.  Some people may decide to use a separate server, on a domain not registered with iCop™ and an IP you're using for other mailings.  However, we strongly recommend against this practice.

Keep in mind under the Trusted Email Sender™ program your business must have zero tolerance for sending unsolicited bulk email.  Without re-verification there is a significant risk of you sending spam, so placing your iCop™ membership and your continued participation in the Trusted Email Sender™ Program in jeopardy.

* The ISIPP rules say we have to have the ability to handle bounces differently for different ISP's.  Do any of the scripts such as Autoresponse Plus allow for this?

That rules applies to email service providers, rather than individuals.  As an individual, you'll want to follow best practices and remove addresses after three (3) consecutive delivery rejections.

* How will the situation be addressed if one or more of iCop members' web sites are doing mailings thru Ken Evoy's SBI Mail Out program?

Those mailings won't be certified through iCop,™ unless Site Sell should decide to enroll in the Trusted Email Sender™ Program.  Again, it's the sending email server whose IP number must be in the email header and listed in the IADB database (along with your domain name and IP number) for certification.

If you have additional questions, you may send an email to the iCop Trusted Email Sender program administrator, John Glube:  john@trusted-email-sender.com - or, call 416-535-6636

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